5 Tips for Creating An Aligned Business

After 3 years of running JuJu Creative Hub, I’ve learned a few things along the way.

My biggest lesson so far though has been making sure that everything I’m doing in my business feels 100% aligned with what feels good.

It’s not always easy to do, but I really think that saying no to what no longer serves you shows the universe that you’re ready for more of what does!

So if you’re ready to feel a little more aligned to your big visions and goals even in the daily actions and to-dos, then I've got 5 tips for you to create a more aligned business.

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Align with Your Dreamiest Clients


One of the key areas of my business that has needed some 'alignment refinement' over the years has been this whole mythical creature called the 'customer avatar'. You may have heard of him before... He's spoken about in all sorts of marketing literature and fables from businessmen of yonder year.

But I like to have a slightly different take on 'niching' down on your Ideal Client. In fact, I've created an entire 5-day challenge for you called 'Manifest & Meet Your Dream Clients' if this is an area you feel you need to get more aligned with.

Ultimately, working with your clients should energise you - it should be the fuel to your fire. Because when you're working with your dream clients, creating new products and offerings comes easy - and you know they'll be snapped up in a second, because they solve your clients needs. Not to mention, communication becomes a breeze and things just flow that little bit better.

As I said at the beginning, it's about refining who you're in business to serve - and I truly believe this is a constant never-ending alignment and refinement activity.

Want more on this topic?

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Why You Need to Define Your Target Audience

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Align to Your Soul's Work


If I know anything about you - it's that you didn't get into business to do things that you hated doing, right??? Good! Me either!

One of the luxuries of building your own business is that you get to align it with the work that you love to do, the work you feel called to do because it lights your fire! Aka. your Soul's Work.

Just like finding your dream clients, this can take some time when it comes to your own business journey. Sometimes it can even be a matter of trying all the 'wrong' things, just to find the right one. Kind of like when Alice falls down the rabbit hole, and she has to drink a couple of different potions to get the exact right mix to walk through that door and into the magical mystery land of Wonderland.

The sweet spot for your business is doing the work you love, and mixing it with the needs of your dreamiest clients. That really is a match made in heaven! One final note on working in alignment through the products & services you offer. Your potential clients can feel your energy around those offers that don't quite feel aligned, so darling one - it's perfectly okay to say 'no' to offering them any more. Think of it as cleaning out the closet of your online business - imagine all the room it will create for new aligned business offerings.

Want more on this topic?

Creating Aligned Income Streams

Is Your Work Sacred?

Admitting It's Not Working


Align to How You Want To Show Up


You've been told that you should be Instagramming at least 3 times a day, making sure you use those 30 hashtags. And emails, they're not really working anymore so you need to be periscoping, Facebook 'LIVE'-ing and twitter chatting in order to get more eyes on your offering.

Well darling, I've definitely fell for a line or two from those marketers myself - it can be exhausting can't it! Showing up all over the internet, not to mention fitting those in-person networking events into your calendar too! But you don't have to do it all honey - you just have to show up in a way that feels aligned to you.

Yes, sometimes we need a gentle nudge outside our comfort zones, but ultimately you need to be showing up as your most authentic self, and that means feeling comfortable with how you're marketing your products and services. You can read all the marketing advice in the world (even mine), but I'd hate for you to be doing anything that you did not feel 100% aligned to.

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5 Minimum-Effort, Maximum Impact Ways to Market Your Business

Connecting Through Content

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Align to Your Big Visions


This is probably one of my favourite parts of being in business - getting to have those big, expansive (and sometimes scary) dreams. I've always believed that just having these dreams is evidence that you are on the right track. It's like the universe is leaving little breadcrumbs for you to pick up and follow. Lucky for you, there's no witches house made of gingerbread at the end, but a beautiful pot of gold that is your dream life and business!

If I could say only one thing to you about aligning to your big visions, it would be this:

Don't be afraid to dream big.

I know that it's a total cliche, but I wholeheartedly believe it. The bigger you dream, the better - because once you set that dream into motion (which is just having the thought) the universe can't help but respond to you in the most magical of ways!

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Big Visions vs Daily Actions

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Align to A Positive Mindset


You can do all of the things, all of the time, 100% perfectly (hands up if you're a type-A personality like me?) but until you understand that this one little word is the thing that's either going to make or break your business, it's all not really worth much.

It wasn't until I wore myself ragged, trying to keep up with all the deadlines I'd set myself and make sure I was meeting all the personal pressures I'd created for myself, that I really understood the benefits of working with your mindset.

For me, it has allowed me to move past previous business experiences that weren't all that crash-hot and it's allowed me to focus on creating a business that feels 100% aligned with the way I want to show up in the world.  If you're not sure where to begin when it comes to mastering your mindset, then I'd encourage you to take a look at the posts below.

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3 Myths Holding You Back

How to Change Your Mindset

What is Your Intention?


If you're ready to create a business that feels aligned with the way you want to show up, the work you crave to do in the world and the dream clients you're destined to work with, then I'd love to invite you to join me in Soulful Business Academy.

Soulful Business Academy is a 12-week online immersion for soul-centered female entrepreneurs who are looking to blend the work they do with the way they want to do it. They're looking for an approach that blends their feminine spiritual side with the masculine action-orientated tasks that running a business requires of us.

If this sounds like the path you'd like to take on the journey to creating an aligned business, then head on over to www.soulfulbusinessacademy.com.au - Enrolments Close 25 August 12pm AEST.